Marketing Manager

About The Future University

The Future University is India&aposs fastest growing live learning community. We offer LIVE cohort-based courses with India&aposs top instructors.

Here Is Why, What We Are Doing Is Important

• We believe community is the cornerstone of learning. Going through a course alongside a group of peers is the best way to achieve transformation.
• The best way to learn is by doing. Thats why our cohort-based courses focus on active learning through hands-on assignments and projects.
• Everyone should have access to the best instructors. Removing the limitations of geography means that anyone in the world can access industry experts.
• Traditional education does not focus on skills relevant in the 21st century. Topics ranging from money management, tax filing, managing your social media profile are not taught but are becoming essential for everyone.
  

We&aposre the leading player in a massive and growing market, but are still early enough for you to make a big impact.

Role Overview

We are looking for a data-driven Marketing Manager to lead and optimize paid marketing campaigns across digital platforms, drive user acquisition, and maximize ROI.

Key Responsibilities

• Plan and execute campaigns on Google Ads, Facebook, Twitter, and more.
• Analyze performance metrics (CTR, CPC, CPA) and optimize for ROI.
• Conduct A/B testing and audience targeting for better engagement.
• Manage budgets and allocate spends to maximize returns.
• Collaborate with cross-functional teams for seamless execution.
  

Why Join Us

• Dynamic team, growth-focused environment, and competitive perks.
• Provident fund (PF) and other statutory benefits.
• Competitive salary with annual performance-based bonuses.
• Opportunities for learning, development, and career progression.
• Health Insurance
  

Ideal Candidate

The ideal candidate for the Performance Marketing Manager role at The Future University is a strategic thinker with a strong analytical mindset and a passion for data-driven marketing. You thrive in a fast-paced, dynamic environment and are excited about the opportunity to shape the growth trajectory of an early-stage, high-impact edtech company.

You Should Have

• 1-2 years of hands-on experience in performance marketing or digital advertising.
• Proven expertise in managing and optimizing paid campaigns across platforms like Google Ads, Meta (Facebook/Instagram), Twitter, etc.
• Strong analytical skills with the ability to interpret data, draw insights, and take action.
• Proficiency in marketing analytics tools like Google Analytics, Meta Business Suite, etc.
• Ability to manage budgets efficiently and forecast campaign performance.
• Excellent communication and collaboration skills to work cross-functionally.
• A growth mindset with a strong sense of ownership and initiative.
  

Bonus If You Have

• Experience in an edtech, consumer internet, or startup environment.
• Understanding of cohort-based course models and community-driven learning.
• Familiarity with CRM tools and marketing automation platforms.
  

Skills: campaigns,meta,crm tools,google analytics,a/b testing,marketing automation,facebook ads,meta business suite,performance marketing,audience targeting,twitter ads,data analysis,google ads,budget management,analytics,digital advertising