Marketing manager

Key Responsibilities

• Developing Marketing Strategies:
• Marketing Managers analyze market trends, consumer behavior, and competitor activities to create comprehensive marketing strategies that align with the company's objectives. 2
• 2 Sources
• Overseeing Marketing Campaigns:
• They supervise the execution of marketing campaigns across various channels, ensuring consistency with the brand image and targeting the intended audience. 2
• 2 Sources
• Conducting Market Research:
• A crucial part of their role involves conducting thorough market research to understand customer preferences, identify trends, and assess the competitive landscape. 2
• 2 Sources
• Budget Management:
• Marketing Managers are responsible for managing the marketing budget, allocating resources effectively, and ensuring that marketing activities are conducted within financial constraints. 2
• 2 Sources
• Collaborating with Other Departments:
• They often work closely with product development, sales, and other departments to ensure that marketing strategies are aligned with overall business goals and to facilitate the successful launch of new products. 2
• 2 Sources
• Analyzing Campaign Performance:
• After campaigns are executed, Marketing Managers evaluate their effectiveness by analyzing performance metrics and preparing reports to inform future strategies. 2
• 2 Sources
• Influencing Pricing Strategies:
• They may also play a role in determining pricing strategies based on market research and competitive analysis to maximize profitability. 1
• 1 Source
• Training and Leading Teams:
• In many organizations, Marketing Managers are responsible for training and guiding their marketing teams to achieve business objectives.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Commission pay
• Performance bonus
• Yearly bonus

Education:

• Bachelor's (Required)

Experience:

• Business development: 1 year (Required)

Work Location: In person