Posted:2 months ago|
Platform:
Work from Office
Full Time
Role: Marketing Location: Mumbai What would you be required to do? Planning campaigns/marketing activities Concept formulation based on the brief and business objective Liaison with the Creative Agency for content, Creatives, Artworks and other assets for ongoing campaigns (both internal and external) Keep abreast of new developments and incorporating them as per the brand fit Social Media Marketing: Responsible for driving the Social Calendar (Creatives, Post Copies) Design and drive Paid Marketing Campaigns to deliver Quality leads for Sales Team Plan and execute geographical boosting for Brand Awareness, engagement, and reach Implement 360 Degree Digital marketing plan including all the suitable platforms, being Instagram, Facebook, YouTube, Twitter, Pinterest Tracking output performance metrics (Monthly enquiries, Gallery visitors, etc.) Manage reports and data analysis with all external stakeholders/ agencies Website and SEO: Keyword planner and tracker Incorporate the same in the Blog content GMB Progress tracker aid the performance with reviews and GMB optimization Timely changes on the website addition of new content, FAQs, media Plan and work on platforms aiding Organic Search - Wikipedia, Quora Collaterals: Ensure timely availability of the Promotional collaterals Renders, Brochures, Folders, and other assets, as per need Approve/close commercials with various vendors to print the assets Media Houses: Coordinate with multiple media houses like Vogue, AD, Elle Dcor, HELLO! regarding Brand and event collaborations Events: Plan and collaborate with internal team/vendors/agencies for execution Hampers: Conceptualize and collaborate with internal team/vendors/agencies for execution Inserts: Oversee the focused location-wise mapping Coordinate the planning and tracking of insert activity vs enquiries Performance tracking: Analyse the spends vs results for all the marketing activities, maintain reports and share with the stakeholders. Coordinating with Shoot and Edit team: Shoots: Scout Vendors and attain a profitable win-win team Responsible for Product photoshoot and Video assets (incorporating multiple rounds of edits, to arrive at desired outcome) Skills needed: Master's degree in marketing, business administration, or similar. Extensive knowledge of marketing strategies, channels and branding Superb leadership, communication, and collaboration abilities Exceptional analytical and problem-solving skills Experience with a luxury brand Strong time management and organizational abilities
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