Marketing Intern

Organization Description:

Jaipur Rugs is a social enterprise that connects rural craftsmanship with global markets through its luxurious handmade carpets. It is a family run business that offers an exclusive range of hand-knotted and hand-woven rugs made using 2500 years old traditional art form. The founder, Mr. Nand Kishore Chaudhary created a unique business model, which provides livelihood to the artisans at their doorstep. This changed the standard practice of involving middlemen to work with artisanal communities. The company currently has a network of over 40,000 artisans spread across 600 rural Indian villages in five states of India. It has an end-to-end business model, right from sourcing of wool to exporting a finished handmade rug. The modern and eclectic collection of rugs, made using the finest wool and silk, has won numerous global awards and is currently exported to more than 45 countries with the US sales arm, Jaipur Living, Inc. located in Georgia, Atlanta.

Key Responsibilities -

• Assist in planning and executing marketing campaigns
• Support with product styling and visual merchandising
• Help coordinate and assist in photo and video shoots
• Create content for social media, emailers, and promotional material
• Conduct market research and competitor analysis
• Coordinate with designers, photographers, and vendors
• Track campaign performance and prepare reports

Qualifications:

• Pursuing or recently completed a degree in Marketing, Fashion, Communication, or related field
• Strong interest in fashion, styling, and branding
• Basic knowledge of social media platforms and content trends
• Good communication and organizational skills
• Creative eye with attention to detail
• Availability for on-ground shoot support when required