Marketing Executive - Interiors

Saint Gobain

2 - 4 years

7 - 9 Lacs

chennai

Posted:11 hours ago| Platform:

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Skills Required

promotional campaigns brand awareness product promotion stakeholder product awareness home decor interior decoration interiors

Work Mode

Work from Office

Job Type

Full Time

Job Description

JOB SUMMARY:

Responsible for awareness and promotional activities across stakeholders channel, influencers, contractors
Collaborate with B&C and vendors to develop marketing collaterals for all product ranges – physical, digital, phygital
Spearhead the digital initiatives and their adoption related to the Cconnect CRM, rConnect Order Management system and other key applications
Track noteworthy projects and collaborate for social media posts, photoshoots and testimonials
Identify trends, competitors and customer preferences through regular market visits
Sales team scheme and incentive management
Strategize, Plan, and Execute participation at Expos, which includes conceptualize the event, budget proposals and close quotes/negotiations, Branding AVs, Performance, Gifts by liaising with internal and external teams
Plan and execute a marketing plan calendar for influencers eg: Day celebrations
Collaborate with agencies to have a loyalty program for influencers
Brand Visibility and activation covering Merchandising, Site Branding, Factory Visits, Exhibitions etc.
Ensure all the feedback are documented and prompt actions are taken to address concerns
Execute the engagement activities for earmarked days

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