Marketing Associate

Company Description

PhysicsWallah (PW), founded in 2020 by Alakh Pandey and Prateek Maheshwari, is an educational company headquartered in Noida, Uttar Pradesh. Initially launched as a YouTube channel in 2014, PW now offers education to students through its YouTube channels in multiple vernacular languages. PW aims to democratize education through online, offline, and hybrid platforms, establishing tech-enabled centers across the country. The company provides various educational services including test preparation, skilling programs, higher education, study abroad services, and residential job-ready programs through its Institute of Innovation (IOI). PW has raised funding from prominent investors like Hornbill Capital, Lightspeed Ventures, Westbridge, and GSV Ventures.

Role Description

This is a full-time on-site role for a Marketing Associate located in India. The Marketing Associate will be responsible for developing and executing marketing strategies, managing marketing campaigns, conducting market research, and analyzing data to optimize marketing efforts. Daily tasks will include content creation, digital marketing, managing social media accounts, collaborating with various teams, and tracking performance metrics to ensure marketing objectives are met.

Qualifications

• Developing and executing marketing strategies and managing marketing campaigns
• Conducting market research and analyzing data to optimize marketing efforts
• Skills in content creation and digital marketing
• Experience in managing social media accounts
• Excellent written and verbal communication skills
• Strong analytical and problem-solving skills
• Ability to work collaboratively in a team-oriented environment
• Bachelor's degree in Marketing, Business Administration, or related field
• Experience in the education sector is a plus