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WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values:
Overview of job
We are currently looking for a Manager - Performance to join us. In this role, you will handle all biddable media platforms for various clients of WPP Media in India. You will be responsible for ensuring end to end campaign management and implementation.
Reporting of the role
This role reports to the Associate Director.
3 best things about the job:
- Get to work some of the new edge, Innovative and first of its kind brand.
- Will work closely with the leading publishers such as Google & Facebook
- Exposure to Next Gen AI driven tools and technologies
In this role, your goals will be:
In three months:
- Understood the complete biddable media scenario on clients business,e.g.Search, Facebook, etc.
- Handled day to day tasks / requirement effectively
In six months:
- Optimized implementation in all biddable media platforms
- Recommended and implemented best practice
- Explored and executed an innovation in one of the biddable media platforms
In 12 months:
- Exceed client expectations in terms of biddable media implementation
- Create aroad-mapfor the next year.
What your day job looks like at WPP Media:
- Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate, ROAS and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
- Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.
- Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available
- Client communication, prioritizing work for the team and ensuring the recommendations and optimization on the account is designed to meet client KPIs
- Stay ahead of the competition byanalyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis.
What youll bring:
- Expertise in MMP/ GA tools
- Through understanding of Google AdWords
- Understanding of Feeds /Ecommerce / App marketing
- Number Crunching
- Understanding of App & Retail shopping ecosystem
Minimum qualifications:
Relevant experience of 3-5 years in search marketing roles
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. \u202F\u202F
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why weve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy ) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.\u202F
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