Manager - Data Analytics

About the role:

• This position will report to the Marketing Measurement Tracking team lead within the GCSM AIM team
• This team is responsible for performance tracking and marketing analytics across the GCS Marketing organization
• This individual should have a strong interest in transforming data into insights that drive strategic business decisions
• This role will provide significant opportunities to work closely with variety of partners (Marketing, Finance, Strategy, IO, Product, Risk, Platform etc) to analyze customer behavior, evaluate marketing campaign performance
• Your insights will empower senior leaders to make data-informed choices, improve ROI, and deliver outstanding results for our customers

• Lead accurate and timely reporting of sales and business performance, enabling transparency and informed decision-making for leadership teams.
• Spearhead campaign analysis to uncover trends, actionable insights, and performance indicators that influence product and marketing strategies and drive growth, retention, and customer satisfaction.
• Building Data Capabilities and Data Products for effective marketing measurement tracking
• Lead all aspects of automation and continuous improvement in analytical processes to improve efficiency and scalability.
• Collaborate with functional leaders, business partners and senior leaders to assess business needs, evaluate project feasibility, ensure data integrity, and provide actionable recommendations in times of constant change
• Manage a team of 5-6 analysts

• Minimum 5 years of relevant work experience
• Bachelors or Masters degree in a quantitative field (eg, Finance, Economics, Mathematics, Engineering, or Computer Science).
• Proficiency in SQL and Python with a strong analytical skill to manipulate data and generate actionable insights
• Experience with business intelligence tools such as Excel, Tableau, or Power BI.
• Strong communication and storytelling skills able to influence and collaborate with cross-functional stakeholders.
• Comfortable working in a fast-paced, dynamic environment with a proactive and problem-solving mindset
• Ability to manage multiple projects across teams and geographies with minimal supervision.

• Exposure to Big Data platforms and familiarity with commercial products will be a plus.