Lead Generation Specialist - Sales force (US Shift)

Job Title: Lead Generation Specialist

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About the Role

Lead Generation Specialist

Key Responsibilities

Lead Generation & Prospecting

• Generate new B2B leads for

  Salesforce implementation, customization, and managed services

  .
• Identify decision-makers such as CTOs, CIOs, IT Directors, and CRM Heads.
• Research accounts and build targeted lists within industries like retail, finance, healthcare, manufacturing, and SaaS.
• Run outbound campaigns (email, LinkedIn, calling) to create interest in Salesforce services.

Sales Outreach

• Conduct initial qualification calls to understand customer requirements and Salesforce adoption needs.
• Pitch Salesforce-related services:
  
• Implementation
• Custom development
• Integration
• Data migration
• Support & maintenance
• Salesforce product consulting (Sales Cloud, Service Cloud, Marketing Cloud, CPQ, etc.)
• Schedule meetings/demos for the Sales/Pre-Sales team.

Market Intelligence

• Track companies already using Salesforce and identify cross-sell or upgrade opportunities.
• Keep track of Salesforce ecosystem trends (release updates, demand areas, service gaps).

Pipeline & Reporting

• Maintain accurate lead and outreach data (any CRMHubSpot, Salesforce, Zoho, etc.).
• Share weekly/monthly reports on lead pipeline, conversions, and outreach performance.

Required Skills & Experience

• 15 years experience in

  Lead Generation / Inside Sales

  for IT services.
• MUST have experience generating leads in

  Salesforce consulting or similar CRM/Cloud services

  .
• Strong understanding of Salesforce solutions (Sales Cloud, Service Cloud, Marketing Cloud, CPQ, integrations).
• Excellent verbal and written communication skills.
• Ability to identify high-value accounts and build targeted prospecting lists.
• Experience with LinkedIn Sales Navigator, Apollo, ZoomInfo, Crunchbase, etc.

Good to Have

• Experience working with a Salesforce Partner company.
• Knowledge of Salesforce implementation lifecycle and common customer pain points.
• Ability to prepare email sequences and outbound campaigns.
• Familiarity with US markets.