Lead Generation Specialist

5 - 10 years

2 - 5 Lacs

Posted:4 hours ago| Platform: Naukri logo

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Job Description

Job Title: Lead Generation Specialist

Summary:
We are seeking a highly motivated and experienced Lead Generation Specialist to join our Advantage department. The ideal candidate will have at least 5 years of experience in lead generation and a proven track record of driving successful campaigns to generate high-quality leads for the sales team. The Lead Generation Specialist will be responsible for identifying and qualifying potential leads through various channels, including email marketing, social media, and cold calling.

Roles and Responsibilities:
- Develop and implement lead generation strategies to drive qualified leads for the sales team
- Utilize various tools and platforms to identify and target potential leads
- Create and manage email marketing campaigns to engage with leads and nurture them through the sales funnel
- Collaborate with the marketing team to create compelling content and messaging for lead generation efforts
- Track and analyze the performance of lead generation campaigns to optimize results and drive continuous improvement
- Communicate regularly with the sales team to ensure alignment on lead quality and quantity

Qualifications:
- Bachelors degree in Marketing, Business, or related field
- 5+ years of experience in lead generation, preferably in a B2B environment
- Proven track record of driving successful lead generation campaigns
- Strong analytical skills and ability to interpret data to drive decision-making
- Excellent communication and interpersonal skills
- Proficiency in marketing automation tools and CRM systems

If you are a results-driven professional with a passion for lead generation, we encourage you to apply for this exciting opportunity to join our team.

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