Junior Social Media Marketing Associate in Delhi

Key Responsibilities

• Content Creation & Storytelling
• Create engaging travel-related content (posts, reels, stories) showcasing destinations, MICE events, and special offers.
• Craft itineraries and travel tips in an attractive, easy-to-read format for social media.
• Work with photographers/designers to produce high-quality visuals and videos.
• Social Media Management
• Handle day-to-day posting across Instagram, Facebook, LinkedIn, YouTube, and X.
• Maintain a consistent travel brand tone and style.
• Manage comments, messages, and queries from followers promptly.
• Campaigns & Promotions
• Plan seasonal and festival-based travel promotions.
• Run paid ad campaigns to boost tour sales and lead generation.
• Collaborate with travel influencers, bloggers, and tourism boards.
• Community Engagement
• Engage with travelers by sharing their experiences (UGC – User Generated Content).
• Create polls, quizzes, and contests to increase follower interaction.
• Analytics & Reporting
• Track growth, engagement, and conversion rates for each platform.
• Suggest changes to improve reach and sales performance.
• Trend & Market Watch
• Stay updated with travel trends, viral formats, and competitor campaigns.
• Introduce creative ideas to make the brand stand out in the travel market.
• Event & Trip Coverage
• Provide live social media coverage during MICE events, corporate trips, and destination showcases.
• Share behind-the-scenes content to build excitement and trust.