Junior PR & Communications Manager

Job Description

Beyond Basic is a premium multifunctional skincare brand created for busy modern lifestyles. Our products like tinted sunscreens, moisturizer + primers, and body tints streamline your routine without compromising on performance or luxury. Now, we’re looking for a driven Junior PR & Communications Manager who can manage and scale our PR and UGC efforts. What You’ll Be Responsible For Own and execute all PR initiatives — from building the strategy to executing it end-to-end. Build and nurture relationships with beauty editors, journalists, stylists, and influencers . Write compelling press releases, founder bios, and media notes in line with the brand voice. Manage product send-outs and celebrity/influencer gifting — including idea conceptualization and execution. Track media coverage , maintain PR databases, and report impact metrics monthly. Handle and grow our network of UGC creators , from shortlisting and onboarding to briefing and approving content. Identify and pitch creative PR opportunities across events, partnerships, and digital platforms. Ensure consistent brand messaging across all touchpoints — PR, influencer, and UGC. Who You Are 1–2 years of experience in PR, communications, or influencer marketing (beauty or fashion industry). A strong writer with a knack for crafting media-worthy stories. Highly organized, self-driven, and able to work independently without constant supervision. Comfortable working in a fast-paced, startup-style environment . A go-getter with a strong understanding of Indian beauty and media landscape. Passionate about building brand buzz and turning heads. Bonus If You: Already have media or influencer contacts in beauty/lifestyle. Have worked with creators to generate UGC that converts. Are obsessed with beauty trends, pop culture, and skincare storytelling. Show more Show less