Beyond Basic is a premium multifunctional skincare brand created for busy modern lifestyles. Our products like tinted sunscreens, moisturizer + primers, and body tints streamline your routine without compromising on performance or luxury. Now, we’re looking for a driven Junior PR & Communications Manager who can manage and scale our PR and UGC efforts. What You’ll Be Responsible For Own and execute all PR initiatives — from building the strategy to executing it end-to-end. Build and nurture relationships with beauty editors, journalists, stylists, and influencers . Write compelling press releases, founder bios, and media notes in line with the brand voice. Manage product send-outs and celebrity/influencer gifting — including idea conceptualization and execution. Track media coverage , maintain PR databases, and report impact metrics monthly. Handle and grow our network of UGC creators , from shortlisting and onboarding to briefing and approving content. Identify and pitch creative PR opportunities across events, partnerships, and digital platforms. Ensure consistent brand messaging across all touchpoints — PR, influencer, and UGC. Who You Are 1–2 years of experience in PR, communications, or influencer marketing (beauty or fashion industry). A strong writer with a knack for crafting media-worthy stories. Highly organized, self-driven, and able to work independently without constant supervision. Comfortable working in a fast-paced, startup-style environment . A go-getter with a strong understanding of Indian beauty and media landscape. Passionate about building brand buzz and turning heads. Bonus If You: Already have media or influencer contacts in beauty/lifestyle. Have worked with creators to generate UGC that converts. Are obsessed with beauty trends, pop culture, and skincare storytelling. Show more Show less
As a PR Intern at Beyond Basic, you will have an exciting opportunity to contribute to the amplification of the brand voice, building media relationships, and crafting compelling stories. You will assist in developing and executing PR strategies for product launches and brand campaigns. Additionally, you will research and reach out to journalists, bloggers, influencers, and media outlets. Your role will involve drafting press releases, media pitches, and brand stories, as well as tracking and analyzing media coverage and PR performance. Moreover, you will support event planning and influencer collaborations. Key Responsibilities: - Assist in developing and executing PR strategies for product launches and brand campaigns. - Research and reach out to journalists, bloggers, influencers, and media outlets. - Draft press releases, media pitches, and brand stories. - Track and analyze media coverage & PR performance. - Support event planning and influencer collaborations. Qualifications Required: - Passion for beauty, skincare, and communications. - Strong writing & storytelling skills. - Knowledge of media trends & digital PR.,
Location : Mumbai (on-site) Experience : Fresher or 1–2 years (we’re open to talented beginners!) About Beyond Basic Beyond Basic is a premium, multifunctional beauty brand founded by siblings Heena and Aakash Shah. We believe skincare shouldn’t feel like a full-time job our products simplify beauty routines without compromising on results. We’re now looking for a creative content creator who can bring our brand story to life through engaging, relatable, and aesthetic videos and photos for Instagram, Threads, and Reels. What You’ll Do • Conceptualize and shoot short-form video content (Reels, UGC-style, tutorials, BTS, etc.) for Beyond Basic. • Create trending, aesthetic visuals aligned with the brand’s clean, premium, and minimal tone. • Collaborate with the founder to brainstorm creative ideas and execute them quickly. • Stay updated with Instagram and Threads trends to keep content fresh and relatable. • Occasionally appear in content or coordinate shoots with models/influencers. • Edit videos using CapCut, InShot, or similar apps (basic editing is enough — aesthetic sense matters more!). What We’re Looking For • Someone who lives and breathes Instagram and trends. • Good eye for detail, lighting, and storytelling. • Comfortable shooting on phone or camera (iPhone-quality shoots are great). • A self-starter who can take initiative and turn ideas into content fast. • Based in Mumbai, available to shoot on location as needed. Why Join Us? • You’ll work directly with the founder — real exposure to brand-building and beauty marketing. • Be part of a growing premium beauty brand that values creativity and originality. • Flexible work environment with room to experiment and learn.
Location : Mumbai (on-site) Experience : Fresher or 12 years (we're open to talented beginners!) About Beyond Basic Beyond Basic is a premium, multifunctional beauty brand founded by siblings Heena and Aakash Shah. We believe skincare shouldn't feel like a full-time job our products simplify beauty routines without compromising on results. We're now looking for a creative content creator who can bring our brand story to life through engaging, relatable, and aesthetic videos and photos for Instagram, Threads, and Reels. What You'll Do Conceptualize and shoot short-form video content (Reels, UGC-style, tutorials, BTS, etc.) for Beyond Basic. Create trending, aesthetic visuals aligned with the brand's clean, premium, and minimal tone. Collaborate with the founder to brainstorm creative ideas and execute them quickly. Stay updated with Instagram and Threads trends to keep content fresh and relatable. Occasionally appear in content or coordinate shoots with models/influencers. Edit videos using CapCut, InShot, or similar apps (basic editing is enough aesthetic sense matters more!). What We're Looking For Someone who lives and breathes Instagram and trends. Good eye for detail, lighting, and storytelling. Comfortable shooting on phone or camera (iPhone-quality shoots are great). A self-starter who can take initiative and turn ideas into content fast. Based in Mumbai, available to shoot on location as needed. Why Join Us You'll work directly with the founder real exposure to brand-building and beauty marketing. Be part of a growing premium beauty brand that values creativity and originality. Flexible work environment with room to experiment and learn.
Location: Mumbai (Hybrid / Remote) Role Type: Freelance / Full-Time Experience: 1 –5 years About Beyond Basic Beyond Basic is a premium multifunctional beauty brand redefining skincare for the modern minimalist. Our products are designed to simplify routines while delivering effective, multi-benefit results because we believe beauty should be effortless, not excessive . We’re now looking for a Brand Storytelling & Content Strategist who can help us translate our philosophy of skinmalism into an inspiring, consistent brand voice across platforms. What You’ll Do Define and refine Beyond Basic’s brand voice, tone, and messaging pillarsDevelop t he brand story and content narrative for website, campaigns, and social media Create content strategy frameworks — monthly content calendars, tone guidelines, storytelling angles Collaborate with the founder, design, and marketing teams to ensure messaging is aligned across visuals, packaging, and campaigns Script and conceptualize short-form video content and influencer communication Work on copy for website, social media, and ad campaignsAnalyze c ontent performance and continuously optimize for engagement and impactYou’ ll Ex cel If You Have 1-5 years of experience in brand strategy, copywriting, or storytelling (beauty/lifestyle background preferred) Have a natural sense of tone, emotion, and aesthetics — you can make minimalism feel powerful Understand social media culture and audience psychologyCan think strategically but also write creativelyLove skin care, fashion, or wellness brands and know how to communicate value simplyAre confi dent in collaborating with designers, videographers, and influencersBonu s Poi nts If You Have experience building brand voice guides or brand biblesAre famil iar with SEO-friendly writing and performance marketing copyCan plan content calendars that blend storytelling with commercial objectives