Intern - Category Management (D2C)

About the Role:

Product Development & Testing

• Actively support the

  end-to-end product development cycle

  from concept to launch.
• Participate in

  product testing

  ,

  usability checks

  , and

  functional assessments

  across multiple prototypes.
• Collect, document, and analyze

  feedback from internal teams and early users

  .
• Collaborate on

  product packaging design

  , unboxing experience, and content alignment with market expectations.

Customer Insights & Review Analysis

• Track and analyze

  customer reviews and ratings

  across platforms to uncover improvement areas.
• Summarize feedback and work with teams to optimize product and packaging experience based on insights.
  

Competitive Research & Product Ideation

• Conduct detailed research on competitors both domestic and international for pricing, features, packaging, and content.
• Identify

  opportunity areas and product gaps

  , and contribute to

  new product ideation and recommendations

  .

Smart Device App Integration Support

• Be part of the

  testing team

  for the Cult Smart Scale and its app integration.
• Test functionality, log issues, and validate fixes to ensure a seamless digital experience for users.

Marketplace Growth & Coordination

• Assist in scaling the category across

  Amazon, Flipkart, and Cult platforms

  .
• Work with

  catalog, design, and brand teams

  to create high-converting product pages, banners, and creatives.
• Write and manage briefs for creatives, and ensure brand consistency across all assets.
  

Who Were Looking For:

• Pursuing or recently completed

  MBA, B.Tech

  .

  (2025 Passouts)

• Strong interest in

  consumer tech, product development, and e-commerce

  .
• Highly organized with excellent

  project coordination

  and

  multi-team collaboration

  skills.
• Proficient in

  MS Office

  ,

  Google Sheets

  , and basic project tracking tools.
• Comfortable with

  research, analysis

  , and documenting insights.
• Self-starter with strong ownership, attention to detail, and willingness to learn.