Influencer Marketing Executive

The candidate will bring knowledge and passion about social media trends and influencer engagement to build effective community campaigns for Honasa Consumer and its various brands. You will work within the team to manage existing relationships and forge new ones, applying logic and experience to plan and execute focused campaigns. Develop campaigns grounded in a strategic approach by gathering audience, market, and business insights. Identify and liaise with relevant influencers to manage influencer marketing campaigns from initial response through to post-campaign reporting, including campaign activation and talent content creation. You will be responsible for managing and engaging with the online community to build brand awareness. Support campaign budget management and ensure deadlines and key milestones are met while also understanding the finance processes and supporting client billings. Minimum 2 years of experience in social media and community campaigns, preferably in consumer-facing organizations is required. Additionally, you should have the ability to manage campaigns across multiple social media platforms, deliver creative content ideas, and be familiar with online marketing strategies and channels. Excellent writing language and communication skills are essential, along with the ability to work well alone as well as with different departments across the business.,