Influencer Marketing Executive

**Job Description:** As an Influencer Marketing Executive in Gwalior, your primary role will involve developing and implementing influencer marketing strategies and campaigns. You will be tasked with establishing and nurturing relationships with influencers, conducting thorough market research to identify emerging trends and opportunities, and coordinating promotional events. Your collaboration with the sales and marketing teams will be crucial in boosting brand visibility and driving sales. Additionally, you will analyze campaign performance to refine and improve future marketing efforts. **Key Responsibilities:** - Develop and execute influencer marketing strategies and campaigns - Identify and cultivate relationships with influencers - Conduct market research to spot trends and opportunities - Plan and coordinate promotional events - Collaborate with sales and marketing teams to enhance brand awareness and drive sales - Analyze campaign performance for optimization **Qualifications Required:** - Proficiency in Market Planning and Market Research - Strong Communication skills - Prior experience in Sales and Marketing - Ability to work effectively in a team-oriented setting - Excellent analytical and problem-solving abilities - Bachelor's degree in Marketing, Business, Communications, or a related field - Knowledge or experience with social media platforms and digital marketing would be advantageous,