Hospital Sales/ Referral Marketing

As a Referral Marketing / Business Development Executive in the healthcare sector in Bangalore, your role will involve driving patient acquisition by building strong referral networks with doctors, clinics, and healthcare partners. You will be responsible for engaging with them directly, building trust, and ensuring consistent patient inflow through referrals. Your key responsibilities will include: - Meeting doctors, clinics, and healthcare professionals regularly to promote and convert their patient referrals. - Developing and managing referral marketing programs to drive consistent patient acquisition and retention. - Building strong B2B relationships with hospitals, corporate clients, and healthcare institutions. - Conducting market research to identify potential referral partners and track competitor activities. - Organizing outreach campaigns such as CME events, workshops, camps, and associations to strengthen the referral network. - Collaborating with medical, sales, and operations teams to align strategies with patient acquisition goals. - Monitoring, tracking, and reporting on referral program performance and patient inflow. Qualifications required for this role include: - Bachelor's degree in marketing, Healthcare Management, or MBA (Marketing specialization preferred). - 1 year of experience in referral marketing, healthcare/hospital marketing, or business development. - Strong persuasion, relationship-building, and communication skills. - Confidence in meeting doctors and healthcare professionals directly. - Ability to work independently and meet patient acquisition targets. Preferred skills for this role include prior experience in hospital/clinical marketing or patient acquisition roles, established contacts with doctors, clinics, or medical associations, and strong networking and presentation skills. In addition to the job specifics, you will be part of a permanent position with benefits such as health insurance and Provident Fund. Your work location will primarily be on the road. Kindly note that no additional details about the company were provided in the job description.,