Hiring a Cofounder | Apna Family — Because We Are Family

Cofounder (Business, Growth & Operations)

Location:

Investment:

Stage:

About Apna Family

technology-enabled family care and elder wellness platform

care, trust, and technology

Our vision is simple —

“Because We Are Family” — every Indian deserves trustworthy care at home.

Role Overview

Cofounder

You will work directly with the Founder & CEO to expand Apna Family’s presence across India and drive traction for our upcoming mobile app.

Key Responsibilities

• Build and execute the

  go-to-market (GTM) strategy

  for service expansion.
• Drive

  user acquisition, partnerships, and city onboarding

  .
• Manage

  marketing campaigns

  , PR, and community engagement.
• Develop

  growth channels

  through digital, influencer, and local networks.
• Create

  strategic alliances

  with healthcare providers and NGOs.
• Build the

  operations playbook

  for verified caregivers and families.
• Oversee

  fundraising, investor relations, and strategic partnerships

  (optional).
• Hire and mentor the

  core early team

  .

Ideal Background

• 5–10 years of experience in

  startups, healthtech, or platform businesses

  .
• Strong in

  business strategy, operations, or marketing leadership

  .
• Experience in scaling

  consumer-tech or marketplace

  models preferred.
• Entrepreneurial mindset — comfortable with ambiguity, execution, and ownership.
• Strong communication, leadership, and analytical skills.
• Believes in

  long-term value creation and social impact

  .

Compensation & Structure

• Equity-based partnership

  (against ₹20 Lakh capital contribution).
• Role includes

  decision-making authority

  as part of the founding team.
• Opportunity to lead

  fundraising and investor relations

  .
• Flexible location and work model (hybrid/remote).

Why Join Us

• Join a

  purpose-driven startup

  solving a real family & elder care gap in India.
• Work with a

  high-energy, mission-led founding team

  .
• Shape the product, brand, and team culture from day one.
• Be part of India’s next big

  care economy

  movement.

To Apply:

care@apnafamily.com

Subject line: “Cofounder – Apna Family”