Head of SEO

Company Description

What The Social is a dynamic digital marketing agency powered by creativity and innovation. Our team of experts specializes in crafting and managing effective online marketing campaigns tailored to meet the unique needs of our clients. We offer a wide range of services, including Website Development & Designing, Social Media Management, Lead Generation, Search Engine Optimization (SEO), Online Reputation Management, and E-commerce solutions. With a results-driven approach, we are committed to helping brands achieve their digital marketing goals and maximize success.

Role Description

This is a full-time on-site role for a Head of SEO with a news focus, based in Jaipur. The Head of SEO will oversee SEO strategies and execution to drive organic traffic and enhance website visibility. Responsibilities include conducting keyword research, analyzing web and search data, optimizing site performance, and aligning SEO initiatives with overarching marketing strategies. The role will also involve working closely with editorial and technical teams to ensure the highest standards of SEO best practices in news content production.

Qualifications

• Strong expertise in Keyword Research and Search Analysis
• Proficiency in Web Analytics and the use of analytics tools
• Experience in strategic Marketing related to SEO and organic growth initiatives
• Solid understanding of Analytics for tracking and optimizing website performance
• Strong leadership and team collaboration skills
• Excellent understanding of SEO trends with a focus on news content
• Proven experience managing SEO for news-oriented platforms
• Bachelor's degree in Marketing, Business, IT, or a related field