GTM Strategy Internship in Mumbai

Selected Intern's Day-to-day Responsibilities Include

• Brand Presence (Offline):
• Conduct visits to various local stores to observe and document store design and layout.
• Capture detailed photos and videos of each section of the store, focusing on product displays, signage, and overall aesthetics.
• Compile a comprehensive list of marketing campaigns and promotional activities observed within the stores.
• Analyze and interpret data collected during store visits to identify trends and insights relevant to marketing strategies.
• Brand Presence (Online):
• Stay updated on industry trends, competitor activities, and emerging market developments.
• Analyze digital communication – A+ Content, Social Media Channels, etc., and cover any other verticals that competition might be present in.
• Outcome:
• Develop presentations to communicate research findings effectively to key stakeholders.
• Collaborate with the team to provide valuable insights and recommendations based on market research findings.
  

Please Note

• The role requires the hire to understand the reasoning behind entering markets for their client and for competition.
• Constantly communicating and staying up to date with the project progress.
• The role requires someone who has a hands-on and detail-oriented approach. For instance, we expect visuals to be captured of the distribution methods applied by the competition.
• Work would include a mix of online and offline research with an aim of understanding both markets and crafting strategies for the same along with the core GTM team.