Growth Manager (Performance Marketing & ABM)

1 - 5 years

11 - 16 Lacs

Posted:2 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role Overview: Were looking for a highly driven and hands-on Growth Manager to join our marketing team This is a junior role ideal for someone with a strong foundation in performance marketing and account-based marketing (ABM), who is ready to take ownership and scale user acquisition across multiple channels. Key Responsibilities: Plan, execute, and optimize performance marketing campaigns across LinkedIn, Google Ads, and Meta platforms to drive pipeline and engagement. Work closely with sales and marketing teams to create and manage Named Account Lists (NALs) for ABM campaigns. Build, run, and iterate on ABM programs including personalization, outreach, and targeted messaging to key accounts. Monitor KPIs, analyze campaign performance, and generate actionable insights to continuously improve ROI. Collaborate with content, design, and product teams to ensure marketing assets align with campaign goals. Experiment with new channels, creative formats, and targeting strategies to uncover growth opportunities. Requirements: 13 years of hands-on experience in performance marketing and/or ABM, ideally in a B2B or SaaS environment. Proven ability to manage paid media campaigns on LinkedIn, Google, and Meta. Experience creating and working with Named Account Lists (NALs). Strong analytical skills with proficiency in tools like Google Analytics, Excel, or any performance tracking platform. A proactive, test-and-learn mindset with strong attention to detail and execution. Excellent communication and project management skills. Preferred Qualifications: Prior experience in a high-growth B2B SaaS startup. Familiarity with marketing automation tools and CRM platforms like HubSpot or Salesforce. What We Offer: The opportunity to work at a fast-growing startup shaping the future of industrial services. Exposure to high-impact work and direct collaboration with cross-functional teams. A growth-focused, supportive work culture where your ideas and execution will make a visible difference.

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