Growth Associate

As a Growth Associate, you’ll be responsible for identifying, engaging, and converting prospective clients into long-term partners. You will use AI-driven tools and modern outreach methods to build relationships with senior decision-makers in creative agencies and brands. This is an opportunity to learn the business of modern content creation while actively contributing to our growth.

Key Responsibilities

• Market Intelligence: Use AI tools to research industries, identify opportunities, and build Ideal Customer Profiles (ICPs)
• Business Development: Support Go-To-Market (GTM) strategy by identifying prospects, mapping key decision-makers, and refining outreach strategies.
• Outreach & Lead Generation: Execute multi-channel outreach (LinkedIn, email, phone, in-person meetings).
• Relationship Building: Engage with senior leaders (Creative Directors, Account Heads, Brand Managers) to understand needs and position Craving Digital as their creative partner.
• Pitching & Presentations: Assist in preparing and delivering compelling pitches supported by case studies and insights.
• Performance Tracking: Use CRM tools to track leads, measure outreach effectiveness, and refine strategies.
• Sales Closures: Logical end to the process by converting leads and strategy into numbers by virtue of delivering consistent sales month on month.

What We’re Looking For

• Education: Bachelor’s degree (Business, Marketing, Mass Communication, or related field). Fresh graduates or early-career professionals are welcome.
• Skills & Attributes:

o Strong communication (written & verbal) and interpersonal skills.

o Analytical mindset with interest in AI, technology, and creative industries.

o Familiarity with LinkedIn Sales Navigator, CRM tools, and data enrichment

platforms (a plus).

o Self-motivated, proactive, and comfortable in a fast-paced environment.

o Cultural sensitivity, especially towards Indian and global markets.

o Growth and hungry mindset.

Job Type: Full-time

Pay: ₹300,000.00 - ₹500,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Work Location: In person