Graphic Designer

Keetup is at the forefront of the sustainability revolution in India. We focus on Black Soldier Fly Larvae (BSFL) production to create high-quality, sustainable animal feed products.

We have recently launched Boggo's, our flagship pet food brand. Boggo’s is all about providing Indian pets with hypoallergenic, sustainable, and super-nutritious treats and food. We are a mission-driven team looking to change the way India perceives insect protein—one happy pet at a time.

The Role

We are looking for a creative and versatile Graphic Designer to own the visual identity of both Keetup (B2B/Corporate) and Boggo's (B2C/Consumer).

You will be the visual voice of our brand. One day you might be designing sleek pitch decks for investors regarding our BSFL tech, and the next day you will be editing a high-energy Instagram Reel of a Golden Retriever enjoying Boggo’s treats.

Key Responsibilities

1. Static Design & Branding

• Social Media: Create engaging daily content (carousels, posts, stories) for Instagram, , Facebook and Youtube.
• Packaging & Print: Assist in designing and iterating packaging for Boggo’s products, flyers, and event standees.
• Marketing Assets: Design high-conversion ad creatives (banners, display ads) for performance marketing.
• Corporate Identity: Design professional presentations, brochures, and infographics for Keetup to explain the BSFL process simply and effectively.

2. Video Editing & Motion

• Short-Form Content: Edit fast-paced, engaging Reels/Shorts utilizing trending audio and visual styles.
• Product Shoots: Collaborate on planning and editing product shoot footage to showcase the texture and appeal of our pet food.
• Educational Content: Create simple motion graphics or explainer videos that break down "Why Insect Protein?" for our customers.

Who You Are

• A Storyteller: You understand that design is about communication. You can make "insect protein" look appetizing, cool, and futuristic.
• A Jack-of-All-Trades: You are comfortable switching between Photoshop for a static post and Premiere Pro/After Effects for a video edit.
• Pet Lover: You get the vibe of the pet parent community in India.
• Fast Mover: You thrive in a startup environment where things move quickly and "done" is often better than "perfect."

Requirements

• Software: Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects). Experience with Canva for quick templates is a bonus.
• Portfolio: A strong portfolio showcasing both graphic design and video editing projects (Social media work is highly valued).
• Design Sense: Strong understanding of typography, color theory, and layout.
• Language: Fluent in English (Hindi is a plus for localized content).

Nice to Have

• Experience in the FMCG, D2C, or Pet Care industry.
• Basic photography skills (ability to take decent product shots with a phone or camera).
• Experience with AI design tools (Midjourney, Firefly) to speed up workflows.

Why Join Keetup?

• Impact: Work on a solution that directly fights climate change.
• Ownership: You will be one of the founding member of our creative team, giving you massive freedom to shape the brand's look.
• Growth: Grow alongside an ambitious startup in the booming Indian pet care market.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹32,000.00 per month

Application Question(s):

• Have you previously designed creatives for any D2C or FMCG brand? If yes, please share links or portfolio samples.
• What is your current monthly salary or CTC?
• What is your notice period or earliest available joining date?

Work Location: In person