Google Ads & Meta Ads Specialist

As a Google Ads & Meta Ads Expert at Brand Vidya Digital Marketing Agency, your role will involve planning, launching, and optimizing lead generation campaigns on Google & Meta for multiple international regions. Your expertise in managing campaigns across India, USA, UK, UAE, and other global markets will be crucial in generating high-quality international B2C leads. Here are the key responsibilities associated with this role: - Plan, launch, and optimize lead generation campaigns on Google & Meta for multiple international regions. - Build effective performance marketing strategies and manage budgets smartly. - Optimize campaigns to reduce CPL and maximize ROI. - Monitor KPIs like CTR, CPC, CPL & conversions; conduct A/B tests for improvement. - Coordinate with design and content teams for ad creatives, copies & landing pages. - Set up and manage tracking via GA4, GTM, Meta Pixel & UTM parameters. - Prepare performance reports and provide actionable, data-backed insights. - Stay updated on industry trends, competitor strategies, and algorithm changes. In order to excel in this role, you should possess the following skills and qualifications: - 2+ years of solid experience in Google Ads & Meta Ads management. - Expertise in GA4, GTM, conversion tracking & analytics tools. - Strong understanding of funnel strategies, remarketing & audience segmentation. - Ability to manage campaigns end-to-end with strong analytical thinking. If you are looking to leverage your experience and skills in a dynamic work environment that values performance-driven individuals, Brand Vidya Digital Marketing Agency is the place for you. Apply now by sending your CV to brandvidyaa@gmail.com.,