Google Ads

Role Overview: As a Google Ads Specialist, you will be responsible for managing and optimizing campaigns to improve performance. You must possess excellent communication skills to handle foreign clients and have a strong understanding of Google Ads technicalities. Key Responsibilities: - Plan, set up, and optimize campaigns across Search, Display, Video, and Performance Max. - Understand and implement the technical aspects of Google Ads including keywords, match types, bidding, quality score, conversion tracking, audience targeting, and landing page connection. - Monitor campaigns daily and make necessary optimization changes. - Adjust budgets, keywords, ad copies, targeting, extensions, placements, and negatives. - Perform A/B testing for ad copies, landing pages, and creatives. - Generate ideas to improve CTR, conversions, and ROI. - Collaborate with the team to implement ad-related creative ideas and landing page improvements. Client Understanding & Communication: - Handle international clients effectively. - Understand each client's business offerings, target audience, and ideal customer. - Communicate campaign updates, insights, and changes clearly and professionally. - Translate client requests into actionable optimizations. Qualifications Required: - Minimum 3 years of experience exclusively in Google Ads. - Strong communication skills in both written and spoken forms. - Ability to manage multiple accounts and high-budget campaigns. - Proficiency in Google Ads Manager, Google Analytics/GA4, and basic knowledge of Google Tag Manager. - Strong problem-solving and analytical skills. - Efficient work ethic with the ability to deliver accurate results quickly.,