Google Ad Manager (GAM) Specialist

As a detail-oriented and proactive Google Ad Manager (GAM) Specialist, your role involves hands-on experience in ad trafficking, campaign setup, troubleshooting, and inventory management across various digital advertising formats. You will be responsible for executing flawless campaigns while collaborating with internal teams and clients. Your passion for digital advertising operations will drive you to optimize campaign performance and ensure timely launches. Key Responsibilities: - Set up, manage, and optimize display and video campaigns in Google Ad Manager (GAM). - Create and traffic ad units, placements, key-values, and line items according to media plans. - Coordinate with internal teams and clients to ensure timely campaign launches and delivery. - Perform regular quality assurance on tags, creatives, and tracking pixels for accuracy and compliance. - Monitor campaign performance and troubleshoot delivery issues in real-time. - Manage inventory forecasting, yield optimization, and delivery pacing within GAM. - Collaborate with Programmatic and Client Success teams for campaign insights and reporting. - Maintain documentation of processes and contribute to workflow improvements. Required Skills & Experience: - Experience in Ad Operations or Trafficking roles using Google Ad Manager (GAM). - Solid understanding of ad serving, targeting, trafficking, and troubleshooting. - Familiarity with third-party ad tags, VAST/VPAID, and viewability/tracking pixels. - Experience working with DV360, CM360, or other DSPs is a plus. - Strong analytical skills and attention to detail. - Excellent communication and coordination skills with cross-functional teams.,