5 Campaign Setup Jobs

A career in IBM Consulting embraces long-term relationships and close collaboration with clients across the globe. In this role, you will work for IBM BPO, part of Consulting that accelerates digital transformation using agile methodologies, process mining, and AI-powered workflows. You'll work with visionaries across multiple industries to improve the hybrid cloud and AI journey for the most innovative and valuable companies in the world. Your ability to accelerate impact and make meaningful change for your clients is enabled by our strategic partner ecosystem and our robust technology platforms across the IBM portfolio, including IBM Software and Red Hat. Curiosity and a constant quest for knowledge serve as the foundation to success in IBM Consulting. In your role, you'll be supported by mentors and coaches who will encourage you to challenge the norm, investigate ideas outside of your role, and come up with creative solutions resulting in groundbreaking impact for a wide network of clients. Our culture of evolution and empathy centers on long-term career growth and learning opportunities in an environment that embraces your unique skills and experience. Your role and responsibilities Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization. Experience with A/B testing methodologies in campaign setup. Familiarity with API integrations for data exchange between marketing tools. Exposure to advanced campaign setup features, such as personalization and dynamic content. Understanding of compliance and regulatory considerations in marketing. Continuous learning and staying updated on industry trends in marketing technology. Experience with project management tools for coordination and tracking.

Position Scope: The Senior Associate, Paid Social position is a full-time role that will support the Zetas social media campaign management team. This role is a great opportunity to leverage your expertise in managing paid social campaigns while incorporating cutting edge trends in digital advertising. Priority will be given to candidates experienced with Facebook Ads Manager. Tasks will include campaign setup, KPI and pacing optimization, and reporting across multiple ad platforms. The employee will learn the key components of paid social marketing campaigns, what metrics matter, and how to create performance reports that illustrate key insights for clients. Responsibilities: Setting up campaigns according to IO requirements (ad uploads, pixels, budgets, and targeting) Analyze Facebook performance and make necessary optimizations to meet clients pacing and KPI goals Manage campaign reporting by compiling data from internal and external platforms Compile image sets for digital marketing campaigns Support campaign management team with ad-hoc requests Requirements: Deep understanding of the paid social media ecosystem Experience with Facebook required. Additional experience with TikTok, Snapchat, YouTube, or Twitter preferred Preference will be given to candidates with Facebook/Meta ad platform experience, including pixel implementation, optimization, audience targeting, and bid/budget management YouTube ad experience a plus but not required BCA/BSC degree, including quantitative coursework Strong written communication skills Meticulous attention to detail Demonstrated analytical ability Interest in digital marketing trends Willingness to work during U.S. Eastern Standard Time (EST) hours

Role: Display & Programmatic Executive Years of Experience: 2 -4 years Job Location: Bangalore (Indiranagar) Work Type: Hybrid Shift Timing : 9:30 AM to 6:30 PM Notice Period : Looking for candidate who can join us in 30-60 days Job Description: Assembly is looking for a Display & Programmatic Specialist to bolster our Programmatic Display team. The Display & Programmatic Specialist will be responsible for reviewing, analyzing and activating biddable media, based on insightful data, and business objectives. Our approach to programmatic media is grounded in analytics, and our programmatic team does not exist in a silo because they are active and embedded parts our media teams, this position works very closely with Strategists and Planners to ensure our approaches are integrated, consistent and set up to drive business results for our clients. The right candidate will be a self-starter, results-driven, detail and numbers-oriented individual who can solve problems creatively. This person will have legs to grow the Display and programmatic team and practice in our Bangalore office to absorb wider global initiatives. Primary Responsibilities : Support campaign set-up of programmatic buys in DSPs (DV360 / TTD) , assisting team to manage daily in-console monitoring of campaign pacing and performance against agreed-upon KPI(s) Contribute to clients' business growth by identifying new opportunities through deep analysis of reporting and data. Support account team in delivering audience and optimizations insights at agreed-upon cadence. Deliver insight into the implications of campaign constraints, such as ramp-up time, scale, creative performance. Develop and maintain current/ongoing knowledge of media buying platform updates and integrations, inclusive of their suite of analytics tools. Troubleshoot issues on all pre-production and live campaigns. Support and oversee campaign QA process. Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance. Required Skills: 2-4 years managing digital display campaigns, understanding general planning/buying processes, and media language/operations. Experience with DSP platforms (self-managed) DV360, TTD, DBM, Amazon, Appnexus, Amobee, Media Math, DataXu, Beeswax. DCO execution experience Tactical execution experience CTV, Native, Proximity targeting, Prospecting vs Remarketing, PMP executions, Audio/Video, SSP direct deals. Understanding of ad-server or ad-operations technologies (e.g., Doubleclick, AdForms) Ability to interpret campaign performance with regards to programmatic variables Geo, device, demos, behavioral, creative, targeting layers. Personal characteristics: Self-Starter Highly Resourceful Technically Savvy Ability to quickly pick up new concepts. Willingness to try something new with limited experience and/or direction. Ability to communicate effectively to US based counterparts.

Work with client’s team to ensure delivery of campaigns. Executes day-to-day production tasks (campaign set up, launch, tracking & optimization). Troubleshoot and resolve ad-serving/campaign pacing issues. Required Candidate profile 24x7 rotational shifts, including weekends and holidays.

Greetings from iOPEX Technologies We are seeking a skilled and experienced Ad Operations Manager to oversee the end-to-end execution of digital advertising campaigns. The ideal candidate will have a deep understanding of ad tech platforms, programmatic advertising, and campaign optimization strategies, will also be responsible for managing ad operations workflows, ensuring accurate ad delivery, optimizing campaign performance, and maximizing revenue generation. Location-Chennai Notice Period-Immediate-60 days Shift Timings - Night Shift/ US Shift. Roles & Responsibilities 1. Oversee the end-to-end execution of digital advertising campaigns, including campaign setup, ad trafficking, and optimization. 2. Manage ad operations workflows to ensure timely and accurate delivery of ads across multiple platforms and channels. 3. Collaborate with external teams, including sales, marketing, and creative, to gather campaign requirements and implement advertising strategies that meet client objectives. 4. Monitor campaign performance and key metrics, analyze data, and provide insights and recommendations for campaign optimization and improvement. 5. Troubleshoot technical issues related to ad serving, tracking, and creative assets, working closely with technical teams and external vendors to resolve issues promptly. 6. Implement and maintain ad operations best practices, including ad trafficking standards, tagging conventions, and quality assurance processes. 7. Stay informed about industry trends, ad tech innovations, and platform updates, and make recommendations for incorporating new technologies and strategies into ad operations workflows. 8. Develop and maintain documentation and training materials for ad operations processes and procedures, ensuring knowledge transfer and consistency across the team. Provide leadership and mentorship to ad operations team members, fostering a collaborative and high-performing work environment.