Full Circle Insights Integrator Professional

4 - 9 years

8 - 12 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • Lead the integration of Full Circle Insights with Salesforce, ensuring seamless data flow and accurate attribution tracking.
  • Collaborate with Marketing, Sales, and IT teams to gather requirements and implement solutions that support campaign performance measurement and ROI analysis.
  • Configure and customize Full Circle Insights to align with business goals and Salesforce architecture.
  • Develop and maintain integration workflows using Salesforce APIs, Apex, Visualforce, and middleware tools.
  • Ensure data integrity and synchronization between Salesforce and Full Circle Insights.
  • Troubleshoot and resolve integration issues, ensuring optimal system performance.
  • Provide training and documentation for stakeholders on Full Circle Insights usage and best practices.
  • Monitor and optimize funnel metrics, campaign attribution models, and reporting dashboards.
  • Stay current with Full Circle Insights and Salesforce updates to recommend enhancements and ensure compliance with data governance policies.
Required Qualifications:
  • Bachelors degree in Computer Science, Information Systems, Marketing Technology, or related field.
  • 4+ years of experience in Salesforce integration and administration.
  • 2+ years of experience implementing or managing Full Circle Insights within Salesforce.
  • Proficiency in Salesforce APIs, Apex, SOQL, and integration tools (e.g., MuleSoft, Workato).
  • Strong understanding of marketing attribution models, campaign tracking, and funnel analytics.
  • Experience with Salesforce Sales Cloud, Marketing Cloud, and related CRM platforms.
  • Excellent problem-solving, communication, and project management skills.
Preferred Skills:
  • Salesforce Administrator or Developer Certification.
  • Experience with B2B marketing operations and demand generation.
  • Familiarity with other marketing analytics platforms and data visualization tools.
  • Knowledge of data privacy regulations (e.g., GDPR, CCPA)

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