Field Marketing Executive

A Field Marketing Executive in a hospital is responsible for promoting hospital services, building strong connections with doctors, corporate organizations, and the community, and driving patient inflow through outreach activities. Key Responsibilities. Visit doctors, clinics, diagnostic centers, and referral partners to promote hospital services. Build and maintain strong relationships with consultants, corporate HRs, insurance companies, and TPAs. Identify potential referral sources and generate leads for patient admissions. Organize and participate in health camps, awareness programs, and CSR activities. Distribute hospital brochures, pamphlets, and other promotional materials.  Build goodwill in the community to strengthen the hospital’s brand presence.  Execute field-level marketing campaigns as per hospital strategy. Ensure hospital visibility through outdoor branding, camps, and events. Assist in bringing referrals and guiding patients to appropriate hospital departments. Provide information about hospital specialties, doctors, and facilities. Ensure a smooth experience for patients referred through field marketing efforts. Reporting & Coordination   ·      Submit daily/weekly reports on visits, leads, and conversions. ·      Coordinate with the hospital marketing team and PRO for branding activities.   Skills & Qualifications   ·      Graduate (preferably in Marketing, Healthcare Management, or Business Administration). ·      Excellent communication and interpersonal skills. ·      Strong networking and relationship-building ability. ·      Two-wheeler with license (often required for field visits). Hospital Website: https://starlingschildrenshospital.com/