Field Marketing Executive

Scope Of Work / Responsibilities  Customer Interaction: Proactively engage with potential customers, initiating conversations, providing product knowledge, and addressing questions to generate interest. Brand Awareness: Actively promote the brand through face-to-face interactions, ensuring high visibility and a positive image within the community. Lead Generation & Conversion: Identify and generate leads, encouraging customers to learn more about our services and transition to sales channels. Data Collection & Reporting: Record feedback from customers, including insights on customer preferences, and report findings to help improve sales and marketing strategies. Event Promotion & Support: Assist in the setup, execution, and promotion of local events, pop-up activations, and street campaigns to increase brand awareness and drive foot traffic. Target-Oriented Performance: Achieve and exceed daily and weekly interaction goals, customer acquisition targets, and event participation metrics. Customer Relationship Management: Build trust and rapport with customers, creating long-lasting relationships that benefit future sales opportunities. Expectations Education: Recent graduate (0-2 years of experience), with a degree or diploma in marketing, business, communications, or related fields preferred. Strong Communication Skills: Excellent verbal and interpersonal communication skills, with the ability to approach, interact, and engage with a diverse range of people. Self-Motivated: A proactive and energetic individual who can work independently and stay driven to meet goals and targets in an outdoor, fast paced environment. Adaptability: Comfortable working outdoors and adjusting to different environments, weather conditions, and customer needs. Team Player: Ability to collaborate with other team members, sales, and marketing departments to meet collective goals. Customer Focused: Enthusiastic about providing a positive customer experience and addressing inquiries or concerns effectively. Desired Skills & Experience:  Previous experience in customer-facing roles, retail, or sales is an advantage but not a requirement. Familiarity with basic marketing, promotional activities, and lead generation techniques. Strong organizational and time-management skills to manage multiple interactions and events efficiently. Ability to handle rejection with a positive attitude and continue to engage potential customers.