Event and BTL manager

We are looking for a proactive and detail-oriented Operations Executive to support the smooth execution of on-ground brand activation and BTL campaigns. The role involves coordination with vendors, internal teams, clients, and on-site staff to ensure timely, high-quality delivery of campaigns across locations.

Key Responsibilities:

• Campaign Execution:Assist in executing on-ground activations including sampling, mall activations, roadshows, society engagements, and retail branding.
• Vendor Coordination:Liaise with fabricators, production vendors, manpower agencies, printers, etc. to ensure timely delivery and deployment.
• Logistics Management:Handle movement of branding materials, event kits, and equipment to and from activation sites.
• Site Recce & Permissions:Conduct pre-activation site visits, assist in securing required permissions and ensure readiness.
• Team Supervision:Coordinate with promoters, brand ambassadors, and ground teams during live campaigns.
• Reporting & Documentation:Prepare daily activity reports, client updates, photo documentation, and post-activation summaries.
• Quality Control:Ensure brand guidelines are followed across all touchpoints; conduct checks for design, setup, and hygiene.

Key Skills & Qualifications:

• Bachelor’s degree in marketing, mass communication, or related field
• 1–3 years of experience in BTL or event execution (agency side preferred)
• Strong communication and negotiation skills
• Comfortable with field work and travel
• Ability to work under pressure and manage multiple projects
• Working knowledge of MS Excel, WhatsApp, email, and basic reporting tools

Bonus Points for Candidates With:

• Vendor network in key cities
• Familiarity with metro branding, lookwalkers, society activations, or RWA activities
• Experience in handling branded merchandise and giveaways

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Health insurance

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Work Location: In person