Enterprise Marketer

Zoho is one of the world's most prolific software companies. With 55+ applications in nearly every major business category, including sales, marketing, customer service, accounting and back office operations, and an array of productivity and collaboration tools built from the ground up, Zoho has the depth and breadth to solve even the most complex business challenges.

With more than 100 million+ users and over 16,000 employees across the globe, hundreds of thousands of companies rely on Zoho, every day to run their businesses, including Zoho itself. With 25 years of being private, bootstrapped and profitable, we understand what it takes to run a sustainable, resilient business.

Role:

Location: This is an on-site role based at Zoho’s global headquarters in Chennai.

Experience: 5 - 7 years

About the Role

Enterprise Marketer

In this role, you’ll work across content, accounts-based marketing (ABM), and campaign execution, with a strong focus on ideating and running digital campaigns tailored for C-level audiences. contributing directly to how we position our software and platform story to Indian enterprises. You’ll collaborate closely with internal stakeholders, product marketers, sales, and customer success, while owning execution on multiple marketing initiatives—often parallelly.

This is a role for someone who’s excited about trying new things, learning fast, and helping build a strategic marketing function from the ground up.

What You’ll Do

Digital Campaign Management

• Ideate, plan, and execute targeted digital campaigns (email, paid, landing pages, social) focused on Indian enterprise CXOs—especially CIOs, other CXOs, and IT leaders.
• Leverage marketing automation tools to personalise outreach, run nurture sequences, and track conversions.

Content Marketing

• Own content generation for campaigns, including email outreach, landing pages, ad copy, and nurture sequences targeting enterprise CXOs.
• Support the development of high-quality content across formats—such as website copy, brochures, newsletters, solution briefs, sales decks, blogs, infographics, and white papers.

Account-Based Marketing (ABM)

• Identify high-value Indian enterprise accounts for 1:many and 1:few ABM programs.
• Help define Ideal Customer Profiles (ICPs) and segment enterprises by vertical/function.
• Work closely with sales and account management teams to align marketing activities with account-level goals.

What We’re Looking For

• 5-7 years of experience

  in B2B SaaS marketing.
• Hands-on experience in digital campaign execution, including email marketing and automation tools.
• Excellent writing and content development skills.
• Understanding of enterprise buying journeys and funnel-based campaign planning.
• Experience with market mapping tools and persona insight tools (like Bombora, LinkedIn Sales Navigator, ZoomInfo).
• Comfort working in ambiguity—this is a growing team, and we’ll be iterating together.
• A learner’s mindset, attention to detail, and the ability to work independently and collaboratively.