Enterprise GTM Manager

AccunAI is an emerging startup committed to developing advanced AI products and creating state-of-the-art data infrastructure for AI companies to train their models. As a pre-seed startup based in Jaipur, we are dedicated to driving innovation in AI technology. As a part of the team at AccunAI, your role will involve creating and executing comprehensive Go-To-Market (GTM) plans tailored for SaaS products. This includes strategizing positioning, pricing, messaging, and distribution channels to drive product success. You will be responsible for aligning product, marketing, sales, and customer success teams to ensure a cohesive execution of the GTM strategy. Leading the entire product launch process and executing post-launch strategies will be crucial aspects of your role. Your responsibilities will also include providing the sales team with necessary tools, training, and content such as sales decks, case studies, and product demos to enhance sales effectiveness. Identifying and targeting key customer segments and developing tailored marketing and sales strategies for each group will be essential. You will work on optimizing SaaS pricing models based on market demand, competitive analysis, and business objectives. Monitoring key metrics like customer acquisition cost (CAC), lifetime value (LTV), and conversion rates will be vital in measuring the success of the GTM strategy. Conducting ongoing competitor analysis to adapt strategies and maintain competitiveness in the SaaS market will also be part of your role. Overseeing campaigns and initiatives aimed at driving lead generation and customer acquisition through digital marketing, content, and partnerships will be crucial for success. Additionally, as the voice of the market, you will provide insights to the product team for feature updates and improvements based on customer feedback. The ideal candidate for this position should have a Bachelor's degree in Marketing, Business, or a related field, with an MBA preferred. A minimum of 2 years of experience in marketing, product management, or sales, including at least 1 year in SaaS, is required to excel in this role.,