Email Marketing Manager

4 - 8 years

0 Lacs

Posted:3 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As an Email Marketing Manager, you will be responsible for owning the email marketing channel. Your main duties will include running email marketing campaigns end-to-end, managing email databases, and creating newsletters. - Identify target audience and grow our email list - Design and implement direct email marketing campaigns - Proofread emails for clarity, grammar, and spelling - Write newsletters including all company updates - Upgrade our email templates using graphics, personalization, and advanced features - Ensure prompt and accurate communication with clients email to minimize unsubscribes - Create email databases for lead generation - Analyze campaign performance and suggest improvements - Report on sales revenue generated from email marketing efforts - Ensure emails follow industry policies and best practices To excel in this role, you should have: - 4+ years of proven work experience as an Email marketer - Hands-on experience with HTML and content management systems - Proficiency in marketing automation technology - Knowledge of SEO/SEM and Google Analytics - Familiarity with analytical and database tools - Excellent written communication and copywriting skills - Strong project management skills,

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