Doctor

Datamatics Business Solutions

4 - 5 years

5 - 8 Lacs

mumbai

Posted:10 hours ago| Platform:

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Skills Required

lead generation automation b2b email marketing analytical solution expert html content lead business solutions marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

Develop, execute, and optimize
B2B email marketing campaigns
with a focus on personalization and conversion.
Apply
prompt engineering skills
to leverage AI tools for high-impact email and nurture sequence content.
Build
nurture campaigns
that engage prospects at every stage of the funnel, from awareness to conversion.
Design and code
basic HTML email templates
and
landing pages
that are responsive and brand-compliant.
Manage campaigns in
Brevo, Hubspot
and
Apollo
, including segmentation, automation flows, and performance reporting.
Drive measurable
qualified lead generation
and contribute to sales pipeline growth.
Analyze campaign data to identify insights and optimize performance.
Maintain email database hygiene and ensure compliance with GDPR, CAN-SPAM, and other relevant regulations.

Required Skills & Experience:

4 5 years of
B2B email marketing
and lead generation experience.
Proven track record in
personalized email campaigns
and audience segmentation.
Hands-on experience with
Brevo, Hubspot
and
Apollo
(experience with other MarTech tools is a plus).
Prompt engineering
experience using AI tools for crafting persuasive, tailored campaign content.
Strong expertise in
nurture campaigns
and multi-step automation workflows.
Proficiency in
basic HTML/CSS
for email and landing page creation.
Data-driven mindset with excellent analytical and reporting skills.
Ability to work in a fast-paced, collaborative environment.

Preferred Qualifications:

Experience in IT, SaaS, or professional B2B services industries.
Knowledge of A/B testing, personalization strategies, and customer lifecycle marketing.

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