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2 - 7 years
15 - 30 Lacs
Gurugram
Work from Office
We are seeking a creative Lead Content Marketing Specialist to develop engaging, SEO-friendly content for B2B tech products, including blogs, whitepapers, and social media. The role involves managing content creation, collaborating with teams, and staying updated on consumer trends. Your Future Employer: Our client is engaged in serving CPG companies by partnering sales with tech, utilizing AI to improve their revenue. Their goal is to accelerate sales and execution at a speed and scale that human efforts cannot match. Responsibilities: 1. Writing SEO-friendly copy for websites, landing pages, ads, and emails. 2. Creating whitepapers, case studies, blogs, and more to engage B2B tech customers. 3. Collaborating with design and creative teams to deliver top-notch content. 4. Working with the lead gen team to produce content for ad campaigns and landing pages. 5. Conducting interviews with clients and prospects to tell authentic, inspiring stories. 6. Staying on top of the latest content and consumer trends to keep our messaging fresh and relevant. Requirements: 1. At least 2 years in B2B Content Marketing, with a proven track record of measurable results. 2. MBA in Marketing from prestigious colleges. 3. Strong communication skills, both written and oral. 4. In-depth knowledge of content strategies, including SEO, SMO, and PPC. 5. Comfortable with fast-paced environments and evolving priorities. 6. Team player, ready to work cross-functionally to meet goals. What is in it for you? Collaborate with top global professionals and industry experts. Contribute to the future of sales and engage with leading CXOs and brands. Receive extraordinary financial benefits as part of our ESOP plan designed for high performers. Reach us - If you feel this opportunity is well aligned with your career progression plans, please feel free to reach out to me with your updated profile at vasu.joshi@crescendogroup.in Disclaimer - Crescendo Global specializes in Senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Note - We receive a lot of applications on a daily basis so it becomes a bit difficult for us to get back to each candidate. Please assume that your profile has not been shortlisted in case you don't hear back from us in 1 week. Your patience is highly appreciated. Scammers can misuse Crescendo Globals name for fake job offers. We never ask for money, purchases, or system upgrades. Verify all opportunities at www.crescendo-global.com and report fraud immediately. Stay alert! Keywords Content Lead, Senior Content Writer, SEO-optimized Content, B2B SaaS, email marketing, content planning, WordPress,
Posted 1 month ago
5 - 8 years
8 - 12 Lacs
Bengaluru
Work from Office
Content Lead Location : Bangalore About the company: Orange Health is India s leading on-demand diagnostics brand for urban Indian consumers, enabling convenience, reliability, and overall better healthcare outcomes. Launched in Jan 2021, Orange Health now covers the top metros of India, and is now the highest-rated diagnostic brand in the country with incredible customer love! With a team of 1000+ people across the company, Orange Health Labs is also among the best places to work. The founders Dhruv Gupta and Tarun Bhambra and the leadership team have deep experience in healthcare, large-scale businesses, and fast-growing startups. Our vision is supported by some of the world s leading investors like Accel, General Catalyst, Y Combinator, Bertelsmann and other marquee names. About the Role: As a Content Lead, you will develop and execute a content strategy that enhances our brand visibility, engages our audience, and drives business goals. You will oversee content creation, distribution, and performance, ensuring consistency in messaging across all channels. You will work closely with marketing, product, and design teams to craft compelling narratives that educate, inform, and inspire action Roles and Responsibilities: Content Strategy & Planning Develop a comprehensive content strategy aligned with marketing and business goals. Conduct content audits & competitor analysis to identify gaps and opportunities. Create and manage a content calendar for blogs, social media, email, and other digital channels. Content Creation & Oversight Lead the creation of high-quality, engaging, and SEO-optimized content. Work with writers, designers, and videographers to produce compelling brand narratives. Ensure all content is accurate, brand-aligned, and resonates with our audience. Edit and proofread content to maintain consistency and quality. Content Distribution & Promotion Identify the best distribution channels (blogs, social media, email, paid media, etc.). Work with the social media and SEO teams to amplify reach and engagement. Leverage data-driven insights to re ne content promotion strategies. Performance Tracking & Optimization Monitor content performance metrics (traffic, engagement, conversions). Use analytics to optimize content for better reach and impact. Prepare reports and share insights with stakeholders to re ne the content approach. Brand Voice & Leadership Maintain a consistent brand voice, style, and messaging across all content. Stay updated with industry trends & best practices in content marketing. Lead and mentor a team of content creators. Skills we are looking for: Experience: 5 - 8 years in content marketing or a related eld. Expertise: Strong understanding of content strategy and SEO. Storytelling: Exceptional writing, editing, and content development skills. Analytical Thinking: Ability to track performance metrics and optimize content. Collaboration: Works well with marketing, design, and product teams. Experience in healthcare or wellness is a plus but not mandatory. Compensation and Benefits: Competitive Salary We provide Biannual-based increments based on company performance. We offer comprehensive medical insurance worth 5 lakhs for both our employees and their dependents. Our company culture is considered one of the best in the industry. Youll get to work with smart, inclusive, meritocratic team & leaders. Our People NPS is >90% and Glassdoor rating is also in the top 10% of companies.
Posted 2 months ago
5 - 8 years
9 - 13 Lacs
Bengaluru
Work from Office
Content Lead Location : Bangalore About the company: Orange Health is India s leading on-demand diagnostics brand for urban Indian consumers, enabling convenience, reliability, and overall better healthcare outcomes. Launched in Jan 2021, Orange Health now covers the top metros of India, and is now the highest-rated diagnostic brand in the country with incredible customer love! With a team of 1000+ people across the company, Orange Health Labs is also among the best places to work. The founders Dhruv Gupta and Tarun Bhambra and the leadership team have deep experience in healthcare, large-scale businesses, and fast-growing startups. Our vision is supported by some of the world s leading investors like Accel, General Catalyst, Y Combinator, Bertelsmann and other marquee names. About the Role: As a Content Lead, you will develop and execute a content strategy that enhances our brand visibility, engages our audience, and drives business goals. You will oversee content creation, distribution, and performance, ensuring consistency in messaging across all channels. You will work closely with marketing, product, and design teams to craft compelling narratives that educate, inform, and inspire action Roles and Responsibilities: Content Strategy & Planning Develop a comprehensive content strategy aligned with marketing and business goals. Conduct content audits & competitor analysis to identify gaps and opportunities. Create and manage a content calendar for blogs, social media, email, and other digital channels. Content Creation & Oversight Lead the creation of high-quality, engaging, and SEO-optimized content. Work with writers, designers, and videographers to produce compelling brand narratives. Ensure all content is accurate, brand-aligned, and resonates with our audience. Edit and proofread content to maintain consistency and quality. Content Distribution & Promotion Identify the best distribution channels (blogs, social media, email, paid media, etc.). Work with the social media and SEO teams to amplify reach and engagement. Leverage data-driven insights to re ne content promotion strategies. Performance Tracking & Optimization Monitor content performance metrics (traffic, engagement, conversions). Use analytics to optimize content for better reach and impact. Prepare reports and share insights with stakeholders to re ne the content approach. Brand Voice & Leadership Maintain a consistent brand voice, style, and messaging across all content. Stay updated with industry trends & best practices in content marketing. Lead and mentor a team of content creators. Skills we are looking for: Experience: 5 - 8 years in content marketing or a related eld. Expertise: Strong understanding of content strategy and SEO. Storytelling: Exceptional writing, editing, and content development skills. Analytical Thinking: Ability to track performance metrics and optimize content. Collaboration: Works well with marketing, design, and product teams. Experience in healthcare or wellness is a plus but not mandatory. Compensation and Benefits: Competitive Salary We provide Biannual-based increments based on company performance. We offer comprehensive medical insurance worth 5 lakhs for both our employees and their dependents. Our company culture is considered one of the best in the industry. Youll get to work with smart, inclusive, meritocratic team & leaders. Our People NPS is >90% and Glassdoor rating is also in the top 10% of companies.
Posted 2 months ago
2 - 5 years
15 - 20 Lacs
Gurgaon
Work from Office
We are seeking a creative Lead Content Marketing Specialist to develop engaging, SEO-friendly content for B2B tech products, including blogs, whitepapers, and social media. The role involves managing content creation, collaborating with teams, and staying updated on consumer trends. Your Future Employer: Our client is engaged in serving CPG companies by partnering sales with tech, utilizing AI to improve their revenue. Their goal is to accelerate sales and execution at a speed and scale that human efforts cannot match. Responsibilities: 1. Writing SEO-friendly copy for websites, landing pages, ads, and emails. 2. Creating whitepapers, case studies, blogs, and more to engage B2B tech customers. 3. Collaborating with design and creative teams to deliver top-notch content. 4. Working with the lead gen team to produce content for ad campaigns and landing pages. 5. Conducting interviews with clients and prospects to tell authentic, inspiring stories. 6. Staying on top of the latest content and consumer trends to keep our messaging fresh and relevant. Requirements: 1. At least 2 years in B2B Content Marketing, with a proven track record of measurable results. 2. MBA in Marketing from prestigious colleges. 3. Strong communication skills, both written and oral. 4. In-depth knowledge of content strategies, including SEO, SMO, and PPC. 5. Comfortable with fast-paced environments and evolving priorities. 6. Team player, ready to work cross-functionally to meet goals. What is in it for you? Collaborate with top global professionals and industry experts. Contribute to the future of sales and engage with leading CXOs and brands. Receive extraordinary financial benefits as part of our ESOP plan designed for high performers. Reach us - If you feel this opportunity is well aligned with your career progression plans, please feel free to reach out to me with your updated profile at vasu.joshi@crescendogroup.in Disclaimer - Crescendo Global specializes in Senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Note - We receive a lot of applications on a daily basis so it becomes a bit difficult for us to get back to each candidate. Please assume that your profile has not been shortlisted in case you don't hear back from us in 1 week. Your patience is highly appreciated. Keywords Content Lead, Senior Content Writer, SEO-optimized Content, B2B SaaS, email marketing, content planning, WordPress.
Posted 2 months ago
0 - 3 years
1 - 5 Lacs
Bengaluru
Work from Office
As a Senior Content Writer, you will play a pivotal role in shaping Codilars voice across various platforms and mediums. Your primary responsibility will be to create compelling, high-quality content that aligns with our brand, marketing, and business objectives. Through in-depth research, storytelling, and strategic content creation, you will drive engagement, brand awareness, and customer acquisition. Roles and Responsibilities: Develop and implement a content strategy tailored to our target audiences and key messaging, driving engagement and supporting business objectives. Perform competitor and market research to inform content themes, ensuring Codilar stands out in the digital commerce space. Craft engaging content, including blog posts, case studies, white papers, and social media content, that showcases Codilars expertise and market position. Conduct interviews and research within Codilar and amongst our clients to identify and articulate compelling stories. Transform complex technical information into accessible, engaging content for a broad audience. Innovate content repurposing, adapting master content pieces across various channels and platforms for maximum reach and impact. Work closely with the marketing team to ensure content production is aligned with overall marketing strategies, SEO, and campaigns. Engage with internal leaders to deepen your understanding of our domain and market, enriching the content you produce. Position yourself as a domain expert and authoritative voice within Codilar, paving the way to evolve into a Content Lead role. Aspire to build and mentor a team of Content Writers, scaling Codilar s content production capabilities. Desired Skills and Experience: Proven experience as a content writer or similar role, with a portfolio demonstrating your ability to create compelling and impactful content. Exceptional writing, editing, and proofreading skills, with a keen eye for detail. Strong research skills and the ability to distill complex technical topics into clear, engaging narratives. Experience in SEO best practices and content marketing strategies. 5. Excellent collaboration and communication skills, comfortable working with cross-functional teams. A self-starter with the ambition to take initiative and the willingness to grow into a leadership role. Experience in similar industry or domain is a strong advantage (digital commerce, digital experience, IT Services / Digital Agency) Location: Bangalore (Work from Office)
Posted 3 months ago
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