Director - Strategy

10 - 20 years

32 - 40 Lacs

Posted:2 days ago| Platform: Naukri logo

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Job Description

Sector 20, Udyog Vihar, Phase-III, Gurgaon, Haryana EssenceMediaCom Careers - Director - Strategy
Sector 20, Udyog Vihar, Phase-III, Gurgaon, Haryana
Description About WPP Media

WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

Media Futures Group is part of WPP Media , the world s largest media investment company and a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a for one of the biggest global brands . In this role, you will planning for all brands in the portfolio, including content partnerships, brand activations to deliver brand goals.


Reporting of the role

This role reports to 3 best things about the job:

1. Application of business growth models, brand media mapping and marketing frameworks to design a custom marketing roadmap for brands that will deliver ambitious business growth short term and long term.

work with client specialist teams and external partners in conceptualizing, developing and bringing to life in the form of IPs/ Program platforms and Partners. Interaction with senior decision makers, CMOs and CEOs at client end to present the EM perspective and become a trusted partner in their growth plans cross-functional specialist teams on data and measurement to make sure it is addressing the strategic roadmap laid out for the business. You ll own t approval & closure till execution handshake. Measures of success

In three months, you would have:

Be fully immersed in understanding, cultural context & best campaigns in the competitive set nationally and globally Bringing superior understanding of category, competitive landscape, best practices and growth models to the client rise of live experiences in impacting content consumption and hence reduced impact of digital investments. Distilling this understanding into implications launches and regional activations & reviews. In six months, you would have:
  • Demonstrate strong understanding of brand challenges, consumers, cultural activation/partnership spaces and regional nuances
  • key client engagements with senior stakeholders delivering strategic roadmaps audiences x brand learnings Land 3 super-sized projects on the large brands (IP/ Programs/ Platforms) along with worthy innovations on individual touchpoints and as partnerships as part of overall brand strategy.

    In 12 months, you would have:

    data/tool outputs and drive brand strategic recommendations
  • Interact with diverse specialist teams, engaging them to work on your brief, curate and enhance their ideas so that they are on brand goals .
  • Mentor the team to proactively & reactively work on briefs within deadlines
  • Communicate emerging opportunities and best in class work with client teams to keep them engaged and responsive

  • Responsibilities of the role:

    • Demonstrate strong understanding of brand challenges, consumers, cultural trends and regional nuances.
    • Interpret data/tool outputs and drive storytelling to develop E2E briefs on brands.
    • Interact with diverse specialist teams, engaging them to work on your brief, curate and enhance their ideas so that they are on brief.
    • Mentor the team to proactively & reactively work on E2E briefs within deadlines.
    • Communicate emerging opportunities and best in class work with client teams to keep them engaged and responsive.

    Skills and Experience

    At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media s shared core values:

    Inspire transformational Creativity. Balancing People and Client Experiences Mobilize the Enterprise

    Skills and Experience

  • Ability to work under pressure
  • trong ability to dissect complex market, competitive, and internal data build brand strategy and achieve brand goals Expertise in tools like Experience in Media & platforms
  • Strong communication & presentation skills
  • Presenting a compelling strategic narrative to diverse audiences: senior leadership, teams, and external partners.
  • Persuasion and negotiation to gain stakeholder buy-in
  • Problem-Solving & Critical Thinking Minimum ~7 10 years of progressive leadership in strategy, planning, consulting, or roles. Life at WPP Media & Benefits

    Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

    WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
    We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

    Please read our Privacy Notice (

    While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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