Digital Monitoring Analyst

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About the Role

Digital Monitoring Analyst

Key Responsibilities

• Real User Monitoring (RUM):

  Use DataDog RUM to extract performance and user behavior metrics across marketing platforms.

• Synthetic Monitoring:

  Create and manage synthetic tests to simulate critical user journeys and detect issues before users do.

• Incident Management:

  Handle triage processes, define SLAs, and ensure timely stakeholder communication.

• User Journey Mapping:

  Map and prioritize user journeys on marketing sites to align with monitoring needs.

• Monitoring Strategy:

  Extend monitoring proactively to new and modified pages/features.

• Root Cause Analysis:

  Identify patterns behind recurring issues and suggest actionable improvements.

• Dashboarding & Reporting:

  Create or interpret dashboards (Power BI/Tableau) and communicate insights in weekly/monthly review calls.

• Stakeholder Collaboration:

  Work cross-functionally with Marketing, Engineering, and Global Ops to align on goals and incidents.

• Continuous Improvement:

  Drive initiatives that reduce incident volume and improve monitoring or escalation workflows.

Required Skills

• Strong hands-on experience with

  DataDog (RUM & Synthetic Monitoring)

• Solid understanding of

  incident management processes

  and SLAs
• Proficient in mapping

  digital user journeys

  for triage and monitoring
• Experience working on

  AEM-based applications and marketing pages

• Strong analytical thinking for

  root cause identification and reporting

• Excellent communication skills for

  stakeholder engagement and reporting

Good to Have

• Power BI / Tableau

  experience or willingness to learn
• Familiarity with

  Adobe Analytics

• Knowledge of

  ITIL practices

  or certifications