Digital Media Executive

As a Social Media Marketing Executive, you will be responsible for developing and implementing social media strategies that align with overall marketing goals. Your role will involve creating engaging content, monitoring and analyzing performance, and managing social media channels to build and maintain a strong online presence for the brand or organization. Your efforts will focus on fostering engagement with audiences and leveraging social media to achieve marketing objectives effectively. Key Responsibilities: Strategy Development: Develop and execute social media strategies that align with the brand's marketing goals. Content Creation: Create, curate, and schedule engaging content across various social media platforms. Community Management: Monitor social media channels for feedback, respond to comments, messages, and engage with users. Performance Analysis: Track and analyze social media performance metrics, identify trends, and optimize campaigns for better results. Reporting: Prepare regular reports on social media performance and audience engagement. Collaboration: Work closely with internal teams such as marketing, sales, and customer service to ensure alignment and collaboration. Paid Advertising: Manage and optimize paid social media campaigns to enhance reach and engagement. Brand Management: Oversee the brand's presence on social media platforms, ensuring consistency and alignment with brand values. Staying Updated: Stay informed about the latest social media trends and best practices to implement innovative strategies effectively. Example Skills: Content Creation: Demonstrate strong writing, visual design, and video production skills. Analytics: Proficiency in using analytics tools to track performance and identify trends for informed decision-making. Communication: Exhibit excellent written and verbal communication skills to engage effectively with the audience. Social Media Platforms: Showcase familiarity with various social media platforms and their best practices for optimal results. Time Management: Ability to manage multiple projects and deadlines efficiently. Teamwork: Collaborate effectively with other team members to achieve common goals. This full-time, permanent role offers the benefit of cell phone reimbursement. The ideal candidate should have a total of 2 years of work experience in a similar role.,