Digital Marketing Specialist

Preferred Qualifications: Bachelor's degree in Marketing, Business, or a related field.

• Proven experience in digital marketing, preferably in a similar role.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Ad Words, social media advertising).

Position Overview: As a Digital Marketing Executive, you will have the opportunity to lead and execute digital marketing campaigns, analyse performance data, and contribute to our growth strategies.

• You'll be a key player in our marketing team, driving engagement, increasing brand visibility, and optimizing digital channels. This role is designed to provide you with a platform to showcase your digital marketing skills and make a significant impact on our company's success.

Key Responsibilities:

• Develop with internal teams to align digital marketing strategies with business goals.·
• Stay updated and implement digital marketing campaigns across social media, email, SEO, and SEM channels.
• Manage and enhance the company’s online presence through both organic and paid marketing efforts.
• Create, curate, and optimize engaging digital content to attract and retain audiences.
• Monitor, analyse, and report campaign performance using Google Analytics and AdWords, providing insights for improvement.
• Research target audiences, prepare lead lists, and assist in campaign execution.
• Collaborate with the latest digital marketing trends, AI tools, and technologies.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Provident Fund

Ability to commute/relocate:

• Goa, Goa: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 3 years (Required)

Location:

• Goa, Goa (Required)

Willingness to travel:

• 75% (Preferred)

Work Location: In person