Digital Marketing Specialist

As a Digital Marketing Strategist, you will be responsible for planning and developing digital marketing strategies that are closely aligned with the business goals. Your key tasks will include identifying target audience segments, selecting appropriate digital channels such as social media, SEO, PPC, and email marketing, and creating or supervising the creation of engaging content including blogs, videos, and social media posts. You will also be in charge of managing content calendars, scheduling posts, and ensuring that the content is optimized for both SEO purposes and user engagement. Additionally, you will oversee the management of social media profiles, engage with the online community, run social media campaigns, and monitor social media trends and audience feedback. Tracking and analyzing campaign performance metrics will be a crucial part of your role, as you will be required to generate reports to demonstrate the effectiveness of the marketing strategies implemented. Utilizing data insights to refine and enhance marketing strategies will also be a key aspect of your responsibilities. This is a full-time position with benefits including cell phone reimbursement, health insurance, and Provident Fund. The work schedule is during day shifts, and the work location is in person. If you are passionate about digital marketing, adept at strategizing and executing effective campaigns, and enjoy leveraging data to drive results, this role might be the perfect fit for you.,