Digital Marketing Specialist

About Us:

Instabyte Solutions is a growing digital solutions company based in Zirakpur, committed to helping businesses scale their online presence through innovative strategies and cutting-edge technology. We are looking for a passionate and results-driven Digital Marketing Specialist to join our creative team.

Key Responsibilities:

• Plan, execute, and manage paid marketing campaigns across platforms like Google Ads, Facebook, Instagram, and LinkedIn (PPC).
• Optimize website content and structure to improve SEO rankings and organic reach.
• Manage and grow social media channels through regular, engaging posts and community management.
• Create and curate high-quality, relevant content for blogs, email campaigns, and social media.
• Use Canva and Figma for designing basic creatives and collaborating on visual content.
• Monitor and analyze campaign performance using tools like Google Analytics, Facebook Insights, etc., and provide actionable insights.
• Stay updated with digital trends, algorithm updates, and best practices.
• Collaborate with designers, content creators, and developers for cohesive campaign execution.

Skills & Requirements:

• Proven experience in Digital Marketing (min. 1 year preferred).
• Strong knowledge of PPC, SEO, Social Media Marketing, and Content Marketing.
• Hands-on experience with Google Ads, Facebook Ads Manager, Google Analytics, etc.
• Familiarity with content tools like Canva, Figma, and WordPress or similar CMS.
• Excellent written and verbal communication skills.
• Ability to multitask, manage time, and prioritize tasks effectively.
• Creative mindset with attention to detail.

Perks & Benefits:

• Friendly and collaborative work environment
• Opportunity to work on diverse projects across industries
• Skill development and learning opportunities
• Competitive salary (based on experience)
• Flexible working hours (if applicable)

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person