Digital Marketing Specialist

3 - 5 years

3.5 - 5.0 Lacs P.A.

Coimbatore

Posted:2 weeks ago| Platform: Naukri logo

Apply Now

Skills Required

Google AdsCampaign ManagementSEMSEOMeta AdsKeyword AnalysisDigital CampaignsDigital MarketingSocial Media MarketingDigital AnalyticsSearch Engine OptimizationSMMOff-page OptimizationSearch Engine MarketingOn-page Optimization

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Overview: We are looking for a Digital Marketing Expert to join our team. The ideal candidate should have a strong background in SEO, SEM, Google Ads, Meta Ads, and LinkedIn marketing, along with experience in AI-driven marketing automation tools. This role requires creativity, analytical skills, and strategic thinking to drive digital marketing success. Key Responsibilities: * Plan, execute, and optimize SEO, SEM, and Google Ads campaigns to enhance website traffic and lead generation. * Manage and run Meta (Facebook, Instagram) Ads and LinkedIn Ads to improve brand visibility and engagement. * Utilize AI-powered tools and marketing automation to streamline processes and improve efficiency. * Develop and execute content marketing strategies aligned with digital campaigns. * Track and analyze marketing performance metrics using tools like Google Analytics, Google Search Console, and SEMrush. * Optimize website content, landing pages, and user experience to enhance conversions. * Stay updated on the latest digital marketing trends, AI advancements, and automation technologies. * Work closely with the design and content teams to create compelling and high-converting marketing materials. Requirements: * 3+ years of proven experience in Digital Marketing, SEO, SEM, and Paid Ads. * Strong expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other PPC platforms. * Hands-on experience with AI-powered marketing automation tools. * Knowledge of content marketing, social media management, and performance analytics. * Excellent communication skills and the ability to create innovative digital strategies. * Experience with data analysis, A/B testing, and campaign optimization. * Ability to work independently and collaborate effectively within a team. Why Join Us? * Work in a dynamic and fast-growing EdTech company. * Gain hands-on experience with cutting-edge AI-driven marketing tools. * Opportunity to lead and innovate in digital marketing strategies. * Supportive and collaborative work environment.

RecommendedJobs for You

Hyderabad, Pune, Mumbai (All Areas)