Digital marketing -SMO Expert

Job Description

About the company: Risaa IVF is a network of 10 IVF clinics located in India, Nepal, and Bangladesh, with its headquarters in New Delhi. Risaa IVF is backed by India’s leading IVF specialist Dr. Rita Bakshi, along with a dedicated team committed to providing a warm and understanding environment as you seek fertility diagnosis and treatment. Established in 2012, Risaa IVF offer state-of-the-art IVF Lab equipped with the latest world class technology. Position: SEO/SMO Specialist Experience Required: 2 Years Job Summary We are seeking a creative and tech-savvy Social Media Officer (SMO) to lead and execute our digital media strategy in the healthcare domain. The ideal candidate will be responsible for creating engaging healthcare content, especially short-form videos and reels, handling video shoots, and managing the brand’s presence across social media platforms. Key Responsibilities: · Develop and execute social media strategies across platforms (Instagram, Facebook, YouTube, LinkedIn, etc.) · Conceptualize, script, shoot, and edit engaging healthcare-related reels and videos · Record and edit patient stories, doctor interviews, and healthcare awareness clips · Manage social media content calendar and ensure timely posting · Collaborate with doctors, patients, and staff to capture authentic and valuable content · Monitor performance metrics, audience engagement, and trends to optimize campaigns · Respond to comments, messages, and engage with followers · Stay updated with social media trends, tools, and best practice Requirements · Bachelor's degree in Marketing, Communications, Media, or related field · Proven experience in managing healthcare or wellness-related social media · Hands-on skills in video recording (camera/mobile), lighting, and audio setup · Proficient in video editing tools (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut, etc.) · Strong grasp of social media platforms and their algorithms · Excellent communication and storytelling skills · Ability to multitask and work in a dynamic, fast-paced environment Job Type: Full-time · Interview Type: Walk-In · Location: H-6, 2nd Floor, Green Park Main Market, Above Toothsi Clinic, New Delhi-110016 · Salary: Best in the Industry Application Process: Please share your CV at remant@risaaivf.com Job Type: Full-time Pay: ₹30,000.00 - ₹35,000.00 per month Benefits: Cell phone reimbursement Schedule: Day shift Work Location: In person