Digital Marketing Manager - Patel Nagar Delhi

The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player. 

Responsibilities

Plan, create, and manage performance-driven ad campaigns on platforms such as Facebook, Instagram, Google Ads, and others.

Conduct A/B testing and optimize campaigns for better ROI and lead generation.

Design strategies to generate and nurture quality leads through paid and organic channels.

Monitor and improve conversion rates across all stages of the sales funnel.

Track, analyze, and report key metrics for campaign performance.

Use data insights to refine campaigns and suggest improvements.

Work closely with the content and design teams to create engaging ad creatives and copy.

Stay updated with the latest trends and best practices in digital advertising and social media marketing.

Develop and refine target audience personas.

Implement advanced targeting and retargeting strategies to improve campaign performance.

Manage marketing efforts across various platforms, including Facebook, Instagram, LinkedIn, Google Ads, and others as needed.