Digital Marketing Manager

4 - 9 years

7 - 10 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • Develop and execute performance-driven digital campaigns across platforms (Google Ads, Meta, LinkedIn, etc).
  • Drive traffic, engagement, and conversion through SEO, SEM, and content-led strategies.
  • Strategically identify and tap into new business opportunities through digital outreach and targeted marketing funnels.
  • Collaborate with internal teams to craft impactful proposals, pitch decks, and marketing collateral for prospective clients.
  • Maintain and optimize the marketing funnel to ensure a steady flow of qualified prospects and increased ROI.
  • Enhance brand visibility and credibility across digital touchpoints to attract decision-makers and potential partners.
  • Analyze campaign metrics, customer behavior, and sales data to refine marketing strategies and improve conversion rates.
  • Prepare insightful reports and dashboards using analytics tools (Google Analytics, Search Console, CRM, etc).
  • Coordinate with content and design teams to deliver high-impact creatives and brand storytelling assets.
  • Stay current with industry trends and competitor strategies to ensure we remain ahead of the curve.
  • 34 years of hands-on experience in digital marketing and social media management.
  • Solid understanding of content strategy, platform algorithms, and marketing funnels.
  • Excellent copywriting, planning, and communication skills.
  • Familiarity with tools like Canva, Meta Business Suite, Buffer/Hootsuite, and Google Analytics.
  • Strong multitasking and time management capabilities.
  • Bachelors degree in Marketing, Communications, or a related field.
  • A collaborative and creative work environment.
  • Opportunities for growth and leadership.
  • Exposure to diverse brands and industries.
  • Competitive salary and performance-based incentives.

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