Job
Description
Digital Marketing Manager Artfills Location: Thane (in-office) Experience: 38 years Type: Full-time About Artfills Artfills is a fast-growing startup on a mission to take high-quality Indian art learning to the world. From Kathak to Hindustani vocals, our platform has empowered over 15,000 learners across 12+ countries — with a 4.8/5 learner rating and growing rapidly. We blend deep artistic expertise with tech and performance-driven growth, and we’re now building our next growth chapter from Thane. --- Role Overview We’re hiring a sharp, hands-on Digital Marketing Manager to lead our paid growth, manage creative operations, and track performance across the full lead funnel — from ad click to conversion. You’ll play a key role in driving ROI and scaling our learner base globally. --- Key Responsibilities Run and optimize high-performing Meta (Facebook/Instagram) ad campaigns: targeting, budgeting, retargeting, A/B testing, and reporting. Own the full leads funnel — track user flow from click to trial to paid conversion, and drive improvements at each step. Build and maintain weekly performance reports and dashboards in Excel / Google Sheets Manage creative operations — work with designers and content teams to ensure delivery of timely, high-quality creatives. Work closely with the sales team to improve lead quality, CPL, and conversion efficiency. Support SEO efforts with the content and tech teams to improve organic visibility and inbound discovery. Continuously test and iterate on creatives, landing pages, formats, and messaging to maximize performance. --- What We’re Looking For 3–8 years of experience in digital marketing, with a strong command over Facebook Ads and performance data. Strong skills in Excel/Google Sheets for reporting, funnel tracking, and analysis. Experience managing creative workflows and aligning assets with campaign needs. Working knowledge of SEO fundamentals Familiarity with tools like Meta Ads Manager, Google Analytics, Tag Manager Data-first mindset and comfort with funnel metrics like CTR, CPL, ROAS, CAC, and LTV. Ownership mindset and ability to work across teams to hit targets. --- Why Join Artfills? Join a high-growth team shaping the future of Indian arts education Own your function and drive real impact from day one Work closely with founders in a creative + data-driven environment Be part of something meaningful — making Indian arts accessible, global, and joyful
