Digital Marketing Manager

2 - 31 years

2 - 3 Lacs

Posted:14 hours ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:Develop, implement, and manage multi-channel digital marketing strategies for clients and internal agency campaigns. Oversee performance marketing initiatives including SEO, PPC (Google Ads, Bing), social media advertising (Facebook, LinkedIn, Instagram, etc.), email marketing, and content marketing. Lead and mentor a team of digital marketing specialists, content creators, and designers. Analyze campaign performance using tools such as Google Analytics, Google Tag Manager, SEMrush, or similar platforms. Report regularly to clients on KPIs, campaign progress, insights, and recommendations for optimization. Work closely with account managers and creative teams to ensure campaigns align with client goals and brand identity. Stay up to date with the latest digital marketing trends, technologies, and best practices. Manage budgets and forecast ROI across various channels.

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