Digital Marketing Lead (B2B)

Bangalore (100% onsite, work from studio) Growth isnt just about numbersits about building a brand that resonates & a pipeline that converts. As a Digital Marketing Lead at NetBramha Studios, youll craft & execute high-impact marketing strategies that drive brand awareness, generate qualified leads & accelerate business growth. From SEO & content to performance marketing & automation, youll own the digital landscape while mentoring a high-performing team. If you thrive in fast-paced environments, love data-driven decision-making & know how to turn marketing into measurable business impact, this role is for you! Your Purpose to the Team: Own entire marketing function, driving global expansion & business growth Develop & execute powerful lead generation strategies that attract, engage & convert high-quality prospects Develop new markets & generate leads from different countries Bridge brand visibility with business growth, ensuring every campaign aligns with strategic goals Leverage data & insights to refine marketing initiatives for maximum impact Enhance & scale NetBramhas brand presence across digital platforms Lead, mentor & inspire a high-performing digital marketing team Align marketing efforts with sales & business objectives for tangible results What Youll Own & Drive: Strategy & Performance Optimization: Develop & implement a data-driven B2B marketing strategy aligned with business objectives Own lead generation efforts to attract, engage & convert prospects into high-quality leads. Track performance through analytics & KPIs, ensuring campaigns deliver measurable ROI Continuously experiment, A/B test & iterate to refine digital marketing effectiveness Digital & Content Marketing: Strengthen NetBramhas brand presence through strategic brand marketing initiatives, ensuring strong visibility & engagement across digital channels Create & optimize content marketing strategies that engage & convert prospects Drive website traffic with SEO, SEM & organic growth strategies Develop & oversee social media strategies across key platforms to grow brand presence, increase engagement & conversions Research, identify & target potential leads across multiple platforms including LinkedIn, industry-specific websites, events, tailored email campaigns & professional networks to help the sales team Leverage email & CRM marketing, using automation tools to nurture leads effectively Leadership & Cross-Functional Collaboration: Mentor a results-driven digital marketing team, fostering innovation & growth Work closely with sales & design teams to develop seamless marketing campaigns Present data-backed insight-led strategies to stakeholders & leadership What Were Looking For: 7+ years of experience in B2B digital marketing, with 5+ years leading teams in the service industry Proven expertise in lead generation Ability to own & drive the entire marketing function, aligning with business objectives Strong understanding of SEO, SEM, content marketing & analytics tools Hands-on experience with marketing automation, CRM & performance tracking tools A strategic thinker who can balance creativity with analytical decision-making Excellent communication & stakeholder management skills