Digital Marketing Expert

As a Digital Marketing Specialist, you will play a crucial role in developing and executing digital marketing strategies to meet client goals and brand objectives. Your responsibilities will include: - Conducting keyword research and optimizing website structure for enhanced organic visibility - Managing on-page and off-page SEO efforts - Designing and implementing targeted email campaigns - Creating automated customer journeys using tools like Mailchimp or HubSpot - Overseeing social media scheduling and engagement - Tracking performance metrics and responding to interactions - Collaborating with content and design teams - Utilizing web analytics tools such as Google Analytics, GA4, and Search Console - Monitoring traffic, user behavior, and campaign ROI to generate actionable insights - Optimizing landing pages for lead generation and conversion - Managing leads through CRM systems and setting up automations - Conducting competitor and market analysis to identify industry trends and strategic opportunities - Liaising with cross-functional teams for campaign alignment and execution - Preparing performance reports and delivering recommendations for improvement This role is available in both full-time and internship capacities, with in-person work location requirements.,